The partnership will see Rexona's iconic logo featured prominently on both home and away jerseys, as Sporting Lagos marks a new chapter in its journey to elevate football performance and culture in Nigeria.

This collaboration brings together two brands committed to peak performance. As Sporting Lagos continues its push for promotion, Rexona's presence on the pitch symbolises the club's dedication to maintaining high-intensity, fresh performances throughout every match.

The partnership extends beyond jersey branding, with both organisations set to collaborate on social campaigns that will engage fans and promote athletic excellence while remaining fresh. 

Olamide Adeyemo, Head of Commercial at Sporting Lagos, speaking on the partnership said: This partnership is special to us because it has been a long time coming. Rexona has been part of the Sporting Lagos family even before this, collaborating with us on fan events and really getting what we're about - building community through football. It's a perfect match because both our brands understand that peak performance and staying fresh are crucial, whether you're on the pitch or in the stands. We can't wait to bring more exciting experiences to our fans together.

The new Rexona-branded jerseys will debut at Sporting Lagos' next home fixture against ABS FC on Sunday, Feb 2nd, where fans can witness firsthand how the club stays fresh and focused through intense 90-minute performances in an electrifying atmosphere. The jerseys will be available for purchase through the club's official channels and at the stadium. 

This partnership reinforces Sporting Lagos' commitment to building meaningful relationships with brands that share their vision for excellence in Nigerian football. As the club continues its mission to create a lasting football ecosystem, this collaboration with Rexona demonstrates how strategic partnerships can enhance both performance and fan experience.

For media inquiries: David Odunlami Brand Storyteller Sporting Lagos david@sportinglagos.com